With streaming video now becoming the norm on the Web, some real estate agents are reaching out to an ever-growing population of Internet buyers by posting video of their property listings on free web services, such as YouTube.com and Google Video.
The advantage of posting property videos on such websites is that it exposes the listing to hundreds of thousands of Internet surfers.
From a homebuyers perspective, video also offers the ultimate ‘virtual tour’ experience.
A quick scan of YouTube for real estate in Canada reveals some great examples of agents who are currently using video to market their listings.
As you will see, some agents do their own video production, while others employ a professional videographer.
One of the more interesting approaches comes from the Thomas and Sally Cook team of Re/Max Hallmark Realty in Toronto, where they actually interview the homeseller, who discusses the unique characteristics of the home, as well as the neighbourhood amenities. (see video below)
Either way, these are the types of agents who will succeed in capturing the attention of the growing number of Intenet-savvy buyers.
Red Door Realty – Halifax, Nova Scotia
The Bagogloo Team – Re/Max Nova, Halifax, Nova Scotia