January 29, 2009
A recent posting on GeekEstate blog by Vincent Socci, Marketing Manager of Prudential Connecticut Realty, discusses the benefits of single property websites.
Living in a web 2.0 world, consumers are demanding fresher and more descriptive information about homes for sale…. single-property sites are exceptional ways to not only ‘seal the deal’ by wowing your sellers but are also a great marketing tool that allow you to center your marketing strategy around an easy to remember URL.
According to the blog post (and ensuing comments), it appears that Prudential Conneticut have taken the lead by developing their own exclusive single property website technology – Home Suite. Nice work Vincent!
If you are a broker operating in Canada and would like to have single property websites available to your agents, contact us at Base 10 Web Solutions!
Here is a sample of our clients’ property websites:
January 24, 2009
Nothing, really…. but Gary Vaynerchuk from Wine Library TV sure knows how to inspire a crowd, just as he did as a keynote speaker at the 2009 Inman Real Estate Connect conference last week in New York City.
While some struggle to see the bridge between what Gary preaches and the professional realtor, no one can deny the success Gary has had in using Internet technology to build his personal and professional brands.
The following video was shot from the flip phone of someone at the conference. Check it out and let us know what you think.
January 20, 2009
Peyman Aleagha from GeekEstate blog writes a great posting on the use of online video for real estate marketing.
For those real estate agents considering a video marketing campaign, this is a must read.
Here’s an excerpt:
What percentage of your real estate customers come from out of your area? They need information about the area, attractions, natural beauty, parks, schools and more. But, they also want to SEE what all of this looks like. Photos are great, but video rocks!
Joel Burslem from the Future of Real Estate Marketing blog (who knew he’s Canadian?) also comments on the use of video on his posting entitled Video Isn’t Just About Your Listings.