With often intense competition for new listings, some real estate agents are looking at the use of video for that added touch when marketing their services to clients.
Professional videographers are also popping up, which offer a more polished property video production, usually in High Definition.
You can check out the segment here, or have a look at some tips they offer for creating your own video tour.
- Don’t pan around too quickly. Give the potential buyer time to take in the beauty of your house.
- Use the zoom sparingly. It’s one feature that gets old quickly and, if used too often, will have less and less effect on the viewer.
- If you’re showing something important, count to 10 in your head with the camera centered on it. Make sure the viewers have plenty of time to take it in.
- Consider using a tripod. Even the most steady-handed of us tend to wobble from time to time. Your viewers will thank you.